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Birkinshaw's 4 Dimensions of Management

Birkinshaw's Four Dimensions of Management take a look at four different areas that managers need to deal with, and what kind of approach will work for each of them.

Julian Birkinshaw

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Julian is a recognized expert on innovation, entrepreneurship and renewal in large corporations. He has written fourteen books, including Fast/Forward, Becoming a Better Boss, Reinventing Management, and Giant Steps in Management, and over ninety articles in such journals as Harvard Business Review, Sloan Management Review, Strategic Management Journal and Academy of Management Journal.

Highlight Vocabulary

Managing Objects

Managing Across: Activities

Managing Down: Decisions

Managing Individual Motivations

Managing Objects

Specific financial goals or completion date.

(all work only towards that)

Set alternate goals & paths.

(build together to a bigger goals)

Alignment

​Obliquity

Managing Across: Activities

Clear, strict rules & regulations for the whole organization. (Efficient, no flexibility)

Each manager can be independent. (choice, can adjust rules, but chaotic)

Bureaucracy

Emergence

Managing Down: Decisions

Hierarchy: Authority trump everything else.

•Senior people have more experience

•Process become quick and simple

•Give managers more privilege

Collective wisdom: Everyone is welcome to help make decisions  and offer up ideas

•Young employees have innovation and ideas

•More people can take responsibility to reduce risk

•Protect benefits of employees

Traditional: Hierarchy

Alternative: Collective Wisdom

Managing Individual Motivation

Extrinsic motivation:

•Use money and promotion

Advantage:

•Give material benefits

Disadvantage:

•Bonus and prize may be over used

Intrinsic motivation:

•Give enjoyment and satisfaction from the work itself

Advantages:

•Give spiritual benefits

Disadvantages:

•Not easy to find suitable motivation

Traditional: Extrinsic

Alternative: Intrinsic

© 2023 by Taichi Dai. 

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